PROJECT SAMPLES

Citrus Magic

Beaumont Products is a manufacturer of environmentally-friendly home, pet, and personal care products. The Citrus Magic line knocks out household odors with a clean (and green) blast of fresh, natural scents, including fresh linen, lavender, and, of course, orange & lemon.  

Packaging design can be tricky – making sure all the FDA fact panels and ingredient lists and etcetera fit onto a sticker that fits onto a 2-ounce bottle, for instance. It’s a challenge, but also kind of fun. Sometimes the task is changing an existing label to fit new packaging – like going from a tall and skinny can to a short and squat one. When Citrus Magic introduced new scents, WPC made sure the packaging was consistent with the existing line but distinct enough to stand on its own.